Reinventing The Workplace | FILM, PRODUCTION

Framery, manufacturer of the world’s leading soundproof pods, was releasing a full update to their whole product range with creative and strategic guidance from Agency Leroy. We were brought in to design a plan to align the creative and practical elements and put together a production that would facilitate the creation of a year’s worth of assets highlighting the new products across various channels.

For logistical reasons shooting on location wasn’t possible. Instead, we designed three digital spaces in Unreal Engine and collaborated with Fireframe Studios to organise a four day shoot at their virtual studio with an impressive 95m2 LED volume.

Each day was meticulously scheduled between multiple departments that had to work in harmony to meet our extensive shotlists for both film and photography.

We delivered a launch film, a key benefits film, four product films and over 70 individual assets that are now deployed across all Framery channels.